Peter Bates joined Telegenic in 1985 as a runner and one of only seven staff at the time. He went on to establish himself as an OB editor before becoming CEO in 2004, having joined with Terry James to complete a management buyout of Telegenic’s founders. Along with Terry, Peter has steered the company’s progression, establishing Telegenic as front runners at every significant technological milestone over the past sixteen years, from HD through to 3D and most recently UHD.

Peter became CEO of EMG UK in June 2020.